Shein Pops Up in Cincinnati

 Shein Pops Up in Cincinnati

The fast fashion brand operated a pop-up store in Kenwood Towne Centre earlier in August and will continue shortterm shops this year

Shein is known as an online retailer, but the brand has brought Shein pop-up stores throughout the U.S. during the summer. Shein’s last pop-up was in Cincinnati at Kenwood Towne Center from Aug. 10 through 13, where customers were offered exclusive deals and free gifts to redeem in store.  

Each pop-up has been reported to receive thousands of fans across its four-day duration. Customers wait in lines for up to six hours starting as early as 5 a.m. to enter the store.   

The retailer first started doing pop-up stores in 2018, usually during the summer.  

The exact items offered at each location vary, but visitors will always be able to shop the retailer’s biggest trends. Shein pop-ups feature products from the company’s numerous sub-labels, including basics, cosmetics, sportswear and plus-size clothing.  

The brand has made stops in Las Vegas, Seattle, Indianapolis and Cincinnati this summer. Although Shein does not reveal its full schedule in advance, only a few weeks prior to their launch, the brand recently hinted on Instagram that the next stop would be on the East Coast.  

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By Andrea Oberto